So, today I was doing more of my dissertation. I re-visited another part of my research. Looking at Coca Cola, Coca Cola have an entire campaign dedicated to happiness. They are trying to get people to associate happiness with their product. Here is one crazy video of theirs. Please watch till the end, you won't be sorry!..... just a bit weirded out.
This is just one of many videos that Coca Cola have done. They took the "Happiness Van" to Russia, The Netherlands, London, India, etc. You can clearly see how they get people to associate happiness with their product. However, they also get more material items. Such as roses, toys, t-shirts, and of course the full roasted pig. If you look up , Coca Cola Happiness, you will find their website, it contains a lot of very good information on happiness. Such as quotes from historic figures throughout history, on what they thought happiness was. I do recommend you check it out, but forget that it's been done by Coca Cola. Coca Cola will not bring you happiness, just a sugar rush.
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